- Where the heck have you been the last few weeks?
Sorry for the lack of updates! It’s been crazy during the end of this semester. But I hope to be back to posting regularly now. - What did the future look like 32 years ago?
The Pew Foundation takes a look at predictions about our media world made back in 1982. Amazing how much they got right. Though today is even cooler than anyone predicted. - How is Nielsen measuring the level of Twitter talk about TV shows?
The ratings company is now getting demographic data about TV Tweeters as well as volume. Learning more about shows’ biggest fans. - What happens when data targeting goes wrong on Shutterfly?
Rule #1 about pregnancy guessing: If you don’t know with absolute certainty that a woman is pregnant, do not ask her whether she’s pregnant.
Rule #2 about pregnancy guessing: If you are a big company making guesses about your customers pregnancy status, things can go horribly wrong. - Who likes ESPN online more – computer users or mobile users?
This one ought to be easy – definitely mobile users!
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